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FROSCH Aquires Willett Travel, Effective in April

March 20, 2014 By: Newswire

los angelesTravel management company, FROSCH, has acquired Willett Travel, effective April 2014. Established in 1943, Willett Travel is one of Los Angeles’ oldest agencies.

From 1987, when the present ownership began, the company has grown from a staff of nine to 65. Sales have soared from  $2.5 million in the late 1980s to nearly $25 million.  

“Our growth over the past 27 years is an accomplishment of which I am extremely proud, but nothing compares to the honor I feel knowing that Willett Travel has earned a wonderful reputation for its integrity, professionalism and consideration of clients and staff alike,” said Tama Taylor Holve, owner, Willett Travel.
"Like so many industries, change is constant in travel," said Holve. "To join a great company with superior technology, ‘economy of scale’ benefits to both clients and staff, is a welcome, necessary change. To become part of FROSCH, owned by the respected Leibman Family, and have these business tools and supportive FROSCH team members is wonderful -- that FROSCH embraces the same values of integrity, professionalism and caring that have been the foundation of Willett Travel is a gift.”
Bryan Leibman, president and CEO, FROSCH, said, “Willett Travel has earned a tremendous reputation in the industry over the past 70 years. Tama Taylor Holve and the whole Willett Team have garnered much respect and friendship from their travel partners and clients, and we are proud to stand with her legacy moving forward.”
Through the years, Willett has become an expert in touring and production travel for the entertainment industry. The agency's client list often resembles a “Who’s Who” of Hollywood elite, although the agency says it prides itself in handling each client like a celebrity.
Willett has received numerous honors through the years, including being named “The Number One, Woman Owned Business in the San Fernando Valley” by the Los Angeles Business Journal and chosen as the “Best Travel Agency in the San Fernando Valley and Ventura County” in the Los Angeles Times Readers’ Poll.

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By Newswire | March 20, 2014
Willett is one of Los Angeles' oldest agencies, with nearly $25 million in annual sales. Here's a breakdown on the details of the deal.
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