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Pacific Palms Resort Reaches Out After $60 Million Renovation

May 23, 2008 By: Mark Rogers

pacific palms resort

Aerial view of Pacific Palms Resort.

Bob Nelson is on a mission to spread the word about the Pacific Palms Resort's recently completed $60 million renovation.

“Pacific Palms Resort has been totally transformed,” says Nelson, the vice president and managing director of the golf and spa resort, located in Los Angeles. Highlights of the comprehensive renovation include modernized rooms, RED, an upscale lakeside restaurant and bar, the new Spa at Pacific Palms, makeovers of the resort’s two four-star Golf Digest-rated championship golf courses and revitalized conference and meeting spaces.

vice president and managing director of pacific palms

Bob Nelson

“We’ve gotten inquiries from potential guests who are angry about rising gas prices,” says Nelson. “They’re looking for a nearby L.A. getaway that’s an alternative to Palm Springs.”

A big selling point for Pacific Palms Resort is its location. It’s roughly 30 minutes from LAX and other local airports, while downtown Los Angeles is only 20 minutes away. For families, Disneyland is a half-hour drive. “We’re not on the coast, but we got over that,” says Nelson. “We’re in the heart of the new L.A.”

Nelson admits that the approach to Pacific Palms Resort leaves a little to be desired, since guests have to drive a couple of miles through the gritty and urban City of Industry, but in Nelson’s view this leads to an even greater surprise once they drive onto the property. “They enter an oasis-like setting,” says Nelson. “It really delivers a punch.”

The resort sees a fair amount of business travelers during the week, with many business guests building an extra day into their stay to enjoy the golf course and spa. On weekends, the resort welcomes an influx of families and couples with leisure on their minds.

pacific palms resort guestroom

A guestroom at the Pacific Palms Resort.

Pacific Palms Resort has 292 guest rooms, six suites, and two presidential suites. Every guest room includes a balcony and floor-to-ceiling windows with plantation shutters. “Our property sits on a hilltop affording mountain views,” says Nelson. As far as which rooms have the best views, Nelson points out that the rooms facing north primarily have mountain views; while some of the rooms looking to the north, and those looking to the west offer a combination of mountain and Los Angeles city views as well as views over the golf course and fountain.

The travel agent liaison for Pacific Palms Resort is Nicole Choe, business sales manager (626-854-2327, [email protected]). Visit

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