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OSSN Adds Marketing Tools Training ProgramApril 13, 2015 By: Newswire
Outside Sales Support Network (OSSN) has announced a new marketing tools training program for OSSN Chapter Directors.
The program will also be offered as an additional benefit to all registered OSSN travel agent members beginning in May 2015. Provided online and on a complimentary basis for chapter directors and members, the training programs are led by Margie Jordan, CEO of Jordan Executive Travel. The weekly webinars will train OSSN travel professionals to use the latest online tools, social media platforms and marketing programs, including MailChimp, Eventbrite and more, to communicate more effectively in the online travel marketplace and advance their businesses, OSSN said in a release announcing the new program.
Over the past six months OSSN has welcomed five new Chapter Directors, opened a new Northern New Jersey Chapter, and is currently in the process of setting up 10 new chapters that will continue to expand OSSN’s presence across the U.S. throughout 2015. Many of OSSN’s existing chapters are experiencing growth by offering new meeting formats, more frequent supplier engagements and additional social networking opportunities amongst new and existing travel agent members, the company said.
In 2015, several chapters have experienced record attendance at their local area meetings. For example, in early April a record number of 95 travel agents attended the OSSN Chapter Meeting in Cherry Hill, NJ, with AMResorts. OSSN’s Southern Louisiana Chapter has also experienced recent growth over the past few months, and has welcomed many new travel agents and independent travel professionals to its meetings.
Since OSSN became a wholly owned subsidiary of CCRA in early 2014, the industry trade association has experienced more than a 20 percent increase in travel agent member renewals and new member registrations compared to 2013. In addition to OSSN’s increasing membership, there have also been a growing number of OSSN members who have obtained their own TRUE codes and are utilizing CCRA’s array of products and services for independent travel professionals, including CCRA’s commissionable online hotel and air reservation portals. OSSN has recently unveiled its new branding, including a new logo, an enhanced social media presence, and will soon be unveiling its website re-launch scheduled to go live this summer.
With over 15 years of marketing and creative design experience, Jordan is the founder and owner of Jordan Executive Travel. She earned her Certified Travel Associate (CTA) designation from The Travel Institute as well as several Destination Specialist (DS) designations. Margie and her agency have been featured in USA Today, Wall Street Journal, numerous Reuter's news stories, Smart Money Magazine, the Chicago Tribune and The Miami Herald. Jordan also taught a six-week training class at Florida State College for people interested in a career in the travel industry.
OSSN has welcomed the following five new OSSN Chapter Directors, as well as its newest Chapter based in Northern New Jersey:
LaTrayer Sumter-Moreau – North New Jersey
Kim Medelberg – Wisconsin and Iowa
Maryellen Yeager – Rhode Island
Monique FitzPatrick – Orlando, FL
Anne Smith – Baltimore, MD