CruiseOne & Cruises Inc. – sister brands of World Travel Holdings (WTH) – reported a 15 percent increase in sales among agents who participated in the 2011 trainings compared to those who did not. Throughout 2011, the companies welcomed more than 350 CruiseOne franchisees and Cruises Inc. independent contractors at seven regional training sessions across the United States.
“Heading into 2011, we completely revamped our regional training program and designed what we felt were comprehensive, motivational two- and three-day sessions,” said Drew Daly, vice president of sales performance for CruiseOne & Cruises Inc. “Clearly, our agent community saw the value in this and enjoyed the opportunity to engage with each other and our supplier partners, while garnering tools to increase their chances of success.”
Each 2011 regional training session was held over two to three days. Free to CruiseOne franchisees and Cruises Inc. independent contractors, the sessions provided education on the cruise and travel industries, business development strategies, supplier product overviews and ship inspections (when available). Specific curriculum included vendor training, marketing and public relations, system and technology training, sales and product training.
“I attended the Galveston, Texas regional and am so glad that I did,” said Debbie Rowlands, Cruises Inc. Houston. “While at the session, I made new friends and gathered a lot of insightful information on the industry. I have already started implementing the things I learned. Our tour of Carnival Magic was the icing on the cake. I look forward to participating in future training opportunities available to me through Cruises Inc.”
This year’s schedule includes:
Boston, MA (3/23 – 24)
Fort Lauderdale, FL (4/30 – 5/1)
Atlanta, GA (5/18 – 19)
Northern California (6/22 – 23)
Cleveland, OH (7/13 – 17)
New York (8/10 – 11)
Texas (11/30 – 12/1)
“Our home office sales performance team strives to create insightful cruise and land-based curriculum and deliver that to our franchisees and independent contractors in innovative ways throughout the year,” said Daly.
Visit www.CruiseOneFranchise.com or www.SellCruises.com.