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Frosch, GSM Partner to Meet Worldwide Demand

September 18, 2009 By: George Dooley

Frosch Travel, a leading travel management company, has partnered with Global Specialist Markets (GSM), an international network of independently-owned travel management companies. Frosch believes the partnership will advance global growth of travel and the opportunities to deliver exceptional client service worldwide. GSM has partners in 40 countries.

The exclusive U.S. partner for GSM, Frosch is also a founding member and sits on the board of directors with fellow partners from Australia, the United Kingdom, Canada, Brazil, and the Netherlands. Each GSM partner is an expert in their local marketplaces, and GSM's global travel consulting solutions take advantage of each partner’s market expertise.

“Travel is growing globally, even though companies are watching their individual spend, and the level of service expected and delivered by us is very high," said to Lara Leibman, senior vice president of Houston TX based Frosch. "Our innovative approach to travel management demonstrates our commitment to solutions that go above and beyond the call of duty."

Partners use GSM's technology to access each other’s information to provide route assistance and discounted pricing found only in another partner’s marketplace or via bilateral and/or global deals. Clients gain greater visibility and control of their travel expenditures on a global scale and benefit from better supplier deals and local market knowledge.

GSM offers global consolidation and reporting, with each partner having the ability to upload data from anywhere in the world. Partners can upload data instantaneously, and if a client wants information about travelers in a specific area, that data can be provided immediately. “With our fellow GSM partners, we service clients on either a bilateral, regional or global basis," said Leibman. "Through this partnership, we are growing our global clientele and specializing in servicing high-touch clients." 

Frosch reports annual sales of $500 million and has locations in 12 states. Visit


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