Nexion Introduces Lead Generation Program

Nexion announced the launch of  “Smart Leads by Nexion,” a mobile-focused lead generation program for Nexion agents at the host agencys CoNexion 2014 conference now underway at the Renaissance Orlando at SeaWorld in Orlando, FL.

Utilizing a consumer-facing mobile application, Smart Leads by Nexion matches new, prospective clients with Nexion agents based on the consumer’s travel request, the group said.  Nexion agents can also communicate with their existing clients through the mobile application with outgoing notifications.  

“An estimated 30 million travelers a month browse destinations on their mobile phones. Nexion understands that a large portion of those travelers enjoy the convenience of researching their desired travel destination on their mobile device, yet ultimately prefer the support of an agent to finalize their trip details and to be there in the event that an unforeseen circumstance occurs,” said Nexion president, Jackie Friedman.  

The focus of Smart Leads by Nexion is to acquire new clients and match them with a Nexion agent through a strict qualification and vetting process based on the consumer’s request, Nexion said. In addition to communicating with their clients through push notifications, Nexion agents will be able to put their brand in the hands of their clients by providing clients with destination content, travel products, supplier promotions and travel quotes. 

The mobile application is currently available for iPhone users and will be available to Android users in the fall.

Visit www.nexion.com.