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Tripology, CCRA International Sign Preferred AllianceSeptember 30, 2008 By: George Dooley
Tripology, the interactive travel referral service, has announced an agreement with CCRA International that makes Tripology one of the organization’s preferred suppliers.
“This new alliance with Tripology further enhances CCRA’s member offerings, giving our traditional and home-based agents a novel and economical way to harness the Internet to grow business and access new customers,” said Dic Marxen, president and CEO of CCRA International.
“We are pleased to introduce this new relationship with CCRA International, which is one of the top travel industry marketing and distribution channels with more than 22,000 travel agencies,” said John T. Peters, president and CEO of Tripology. “As the only dedicated travel referral service showcased by CCRA International in their exclusive B2B booking portal CCRAtravel.com, we look forward to working with all of their expert travel specialists. We will help them maximize Tripology leads to boost income and recession proof their business.“
“It’s no secret that having a specialist with destination expertise or specialized experience in a type of travel— such as cruising or religious pilgrimages, as many CCRA member agents have— can certainly be an immense advantage," said Veronique Deblois, vice president of travel trade sales and marketing for tripology. "Yet many surveys and research findings reveal that consumers have difficulty finding specialized travel agents to help arrange their trips. Tripology is designed to fill that gap and, through this new alliance, will help CCRA agents to access high-intent travelers seeking their travel planning expertise."
CCRA International, Inc., a wholly owned subsidiary of Reservation Center, Inc., is a travel industry marketing and distribution channel with over 22,000 travel agencies. For more than 15 years, CCRA has provided travel agents with preferred hotel rates for corporate and leisure travel, and in 2006 launched its one-of-a-kind CCRAtravel.com Booking Portal. CCRA is a preferred supplier to consortia and associations such as ASTA, CLIA, Cruise Shoppes, IT Group, LTA, NACOA, NACTA, OSSN, Vacation.com and WESTA, as well as independent travel agents.