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Carnival Corp. to Offer "Virtual Cruise"

February 22, 2016 By: Newswire

samsung gear vr headsetCarnival Corporation has announced a new virtual reality (VR) cruise simulation that will be available at 133 AT&T stores in 37 states around the United States through March 11. Using Samsung Gear VR technology, the in-store virtual reality display will allow customers to see Carnival Corporation cruise getaways. 

The VR content, developed by Carnival Corporation specifically for this winter experience, showcases decks, staterooms, entertainment venues and other features on ships from Holland America Line, Princess Cruises and Carnival Cruise Line, as well as beach and excursion offerings in Mexico, Barcelona and other popular destinations throughout the world.

Consumers can also enter a Carnival sweepstakes to win one of 10 seven-day cruises on Holland America Line, Princess Cruises and Carnival Cruise Line by checking out the virtual reality experience and signing up via an in-store tablet or by visiting the microsite dedicated to this effort, Sweepstakes terms and conditions are available here:

The in-store virtual reality display will use Samsung's proprietary Samsung Gear VR headset, wearable technology powered by Oculus featuring a wide field of view and precise head-tracking. The VR experience, developed by Carnival Corporation, builds on the company's recent efforts to use virtual reality to attract new cruisers, including last year's unveiling of the all-new Carnival Vista, where VR technology was used to preview the ship's features before it officially launches in May 2016. Carnival Corporation's latest VR content is expanding to demonstrate both onboard and onshore experiences, giving consumers a fully immersive view of taking a cruise vacation.

In addition to experiencing the VR cruising simulator, any customer purchasing Samsung's GS6, GS6 Edge, GS6 Edge+ and Note 5 smartphones at one of the 133 AT&T locations during the promotion will be eligible for onboard credit for a future cruise within the next year on select Carnival Corporation brands – Carnival Cruise Line: $25 toward a 3-5 day cruise or $100 toward a 6+ day cruise; Holland America Line: $100; Princess Cruises: $100. A full list of participating AT&T locations is available here: Cruise credit terms and conditions are available here:

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By Newswire | February 22, 2016
Carnival Corporation has launched a partnership with AT&T and Samsung allowing travelers to experience a virtual reality cruise simulation. Find out what's planned.
Filed under : Cruises, marketing