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Celebrity Cruises Works with The Nerdel Company to Fight Childhood ObesitySeptember 15, 2011 By: Elliott Mest Travel Agent
|Celebrity Cruises intorduced the NERDEL program aboard the Celebrity Silhouette, with plans to include the program aboard all of its other ships by Oct. 15, 2011, excluding the Celebrity Xpedition. // (c) 2011 Celebrity Cruises.|
Celebrity Cruises is now bringing children into its wellness lineup by collaborating with The Nerdel Company to offer a new, interactive program featuring activities themed around healthy choices, starring the puppet NERDEL, known for his endearing and lovable personality.
“We know our guests’ vacation time is precious, which is why we focus on delivering a luxurious, relaxing and fun experience onboard,” said Lisa Lutoff-Perlo, senior vice president, hotel operations at Celebrity Cruises. “By teaming with NERDEL and The Nerdel Company to offer unique and engaging games and activities, we are hoping to play a part in instilling wellness-focused values in children by empowering them with the knowledge that they need to make better nutritional choices and take charge of their physical fitness, from an early age.”
Live puppet performances, puppet workshops, children’s puppet performances and lessons on the art of puppeteering will be at the core of Celebrity’s onboard NERDEL activities for “Shipmates” (children from ages three to five) and “Cadets” (children from ages six to eight) spending time in Celebrity’s Fun Factory.
Children also will have the opportunity to explore The World of NERDEL, which includes a custom-designed Celebrity Cruises activity book with crossword puzzles, word searches, matching games, coloring and more. The World of NERDEL also offers Celebrity’s young guests the opportunity to explore their musical side through custom-designed and standard sing-along songs.
Celebrity’s emphasis on culinary exploration also has been integrated into its Fun Factory activities, and the NERDEL activities onboard will also include a video by the “Chef Mangel” (pronounced Mahn-gell) puppet, followed by a healthy pizza-making class.
Developed by a team that has included doctors, nutritionists, chefs, fitness professionals, educators and entertainment experts, The Nerdel Company aims to address the issues of children’s obesity, hunger, fitness and health in an educational and entertaining way.
The World of Nerdel also has a land-based component that children can continue to enjoy after their vacation. Through iPad applications, an interactive website (www.nerdel.com) and animated presentations, NERDEL can continue to play a positive part in Celebrity’s youngest guests’ continued learning about how to make healthy choices.
“We are truly honored to be working with Celebrity Cruises,” Dr. Marc Kesselman, chairman and CEO, The Nerdel Company, said. “It’s a wonderful match to join forces with a vacation company that leads the industry in engaging onboard experiences, to bring the highest quality of children’s programming and edutainment to Celebrity’s upscale brand.”
Celebrity introduced its NERDEL program on the Celebrity Silhouette, which debuted in Europe this summer, and plans to launch the program on its other ships by Oct. 15, 2011, with the exception of Celebrity Xpedition, the 92-guest mega-yacht sailing year-round in the Galapagos Islands.