New Bear Mascot "Stanley" to Join Princess' Alaska Cruise Season

Starting May 15, all Princess Cruises guests will get to meet a new bear mascot onboard Alaska cruises: Stanley. Named in a Facebook contest that generated nearly 9,000 entries, Stanley was chosen in honor of the founder of Princess Cruises, Stanley B. McDonald. Stanley the bear will appear on all Alaska sailings and interact with guests through various entertainment activities with photo opportunities. 

On formal nights, Stanley will dress up in his Captain’s uniform and during the day wear themed apparel, tied to the respective destination. Stanley will also hold story hours for kids at the teen and youth centers. According to a written release, Stanley "will decide to skip winter hibernation and become a stowaway, traveling the world aboard Princess ships. He will make surprise appearances on the cruise line’s newest addition, Majestic Princess, just in time for the inaugural festivities in Shanghai. From there, Stanley will embark on Princess sailings to Europe, Asia, Japan and Australia."

Stanley will wear custom clothing during port visits. For example, in China, Stanley will be dressed in a traditional Tang suit and cap, while in Japan he'll debut a Yukata outfit. On board, guests can participate in a daily "Where on the ship is Stanley?" contest, and expect him to be a special guest in Welcome Aboard shows throughout the cruise.

Souvenir plush Stanley bears will also be available for purchase on board in The Shops of Princess for $24.95. Princess Cruises will donate a portion of the proceeds from the sale of this bear to support PAWS: Princess Animal Welfare Sponsor. Guests can share their travel adventures with Stanley using #StanleyAtSea

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