Royal Caribbean Announces 2010 Travel Partners of the Year

Royal Caribbean International announced the cruise line’s Travel Partners of the Year awards for 2010. These recognitions are especially meaningful as these travel partners, each with their own unique business model, have made significant contributions to the overall success of Royal Caribbean International in the past year. The partners have helped promote the cruise line and articulate its value, and have each impressively grown their sales.

Royal Caribbean International’s 2010 Travel Partners of the Year award recipients:

President’s Award for Overall Achievement: Avoya Travel, Miami Fla.

Home-based Partner of the Year: Cruise Planners, Coral Springs, Fla.

Consortia Partner of the Year: Vacation.com, Alexandria, Va.

Northeast Region Partner of the Year: Direct Line Cruises, Hauppauge, NY

Mid-Atlantic Region Partner of the Year: AAA Mid-Atlantic, Wilmington, DE

Southeast Region Partner of the Year: Prestige Travel Systems, Tampa, Fla.

Midwest Region Partner of the Year: AffordableTours.com, Stafford, Texas

West Region Partner of the Year: SEACruises, Cerritos, Calif.

Canada Partner of the Year: Transat Holidays-Cruises, a division of Transat Tours Canada Inc., Montreal, Quebec

Corporate and Incentive Partner of the Year: Buy the Sea, Plantation, Fla.

Miami-based Avoya Travel received the President’s Award for Overall Achievement for the second consecutive year and third year total. Additionally, Cruise Planners (Coral Springs, Fla.) was named the Home-based Partner of the Year for the fourth consecutive year. Buy the Sea (Plantation, Fla.) also won its third consecutive Corporate and Incentive Partner of the Year award; and AffordableTours.com (Stafford, Texas) picked up its second consecutive Midwest Region Partner of the Year award.

“Congratulations to our 2010 Travel Partners of the Year, as well as our repeat winners,” said Vicki Freed, senior vice president of Sales, Trade Support and Services for Royal Caribbean International. “Our business is truly about building relationships and our Travel Partners of the Year winners exemplify the meaning of partnership. We sincerely appreciate all of our travel agent and agency partners for their continuous support and recommending the world’s most innovative cruise line. We look forward to working with our valued travel agent partners in 2011 and continuing to help them increase sales and grow their business.”