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Royal Caribbean is Headed to China

June 8, 2011 By: George Dooley Travel Agent


Voyager of the Seas will sail in Shanghai, China in June 2012. // (c) 2011 Cruise Critic

Executives from Royal Caribbean International told an audience of 300 travel agents and media partners in Shanghai that it will introduce Voyager of the Seas to the China market in 2012. Michael Bayley, executive vice president, International, for Royal Caribbean Cruises Ltd., and Dr. Zinan Liu, group managing director for China and Asia, said that Royal Caribbean International will deploy the 3,114-guest Voyager of the Seas to Shanghai, China in June 2012.

Royal Caribbean said it will offer a wide variety of itineraries, ranging from four nights to 10 nights in a move designed to offer new cruise experiences to Chinese vacationers, as well as attract cruise guests from around the world to visit China and sail around Asia.

“There are clear opportunities in the China market, a key area for Royal Caribbean International’s global development,” says Adam Goldstein, president and CEO of Royal Caribbean International. “Our brand’s strategy for China is to leverage Royal Caribbean International’s leading position in the market by offering innovative ships and customized services. And we look forward to working with our travel partners and helping to grow the cruise economy in China. ”

Voyager of the Seas will be double the size of any cruise ship currently operating in China, and in the Asia-Pacific region--weighing in at nearly 150,000 gross registered tons and more than double the size of Legend of the Seas. Spanning 11 guest decks and with 1,556 staterooms, the ship will come to Shanghai from Europe and offer a variety of sailings to ports in Japan and Korea until August, including Fukuoka and Kobe in Japan, and Busan and Jeju in Korea. Voyager of the Seas will depart for Sydney, Australia, in October.

“Customer demand for our brand has been very strong in China,” said Bayley. “We are excited to be able to bring such an innovative ship to the China market in 2012.”

“This is a major step forward for the cruise industry in China. We will continue working with the Chinese ports and our travel partners to further develop the country’s overall cruise economy,” said Dr. Zinan. “Along with Michael Bayley, we’ve been meeting with various agencies and officials on playing an active role in the development of home ports for international cruise ships. There’s also the need to build necessary support facilities, including bonded warehouses and distribution centers. Our aim is to support cities like Shanghai, Tianjin, Hong Kong and Xiamen, to grow into world class cruise tourist destinations.”

Underscoring the significance of the growing Chinese cruise economy and established desire to sail with Royal Caribbean International, Legend of the Seas will also return to Shanghai in March 2012 for its fourth season, RCI said. For the two ships, work is underway to offer a wider variety of tailored onboard products to Chinese guests, including more Chinese language services, authentic Chinese food and culturally appropriate recreational activities and duty-free items.

When she sails into Shanghai in June 2012, Voyager of the Seas will introduce several unique concepts never before seen at sea in Asia:

• Royal Promenade – an indoor “main street” stretching nearly the full length of the middle of the ship, lined with places to eat, drink, shop and be entertained. Guests can stroll up and down the 4-story street and enjoy regular street parades.

• “Studio B” Ice Rink – an ice skating rink for guests that doubles as a sensational 700-seat venue for ice show productions with world-class figure skaters.

• Eleven dining venues include specialty restaurant “Portofino” for classic Italian fine dining and 50s inspired American diner “Johnny Rockets”. But Voyager’s most stunning eatery is the grand three-story, 1,919-seat main dining room.

• Unparalleled sports facilities including an Inline skating track, Royal Caribbean’s signature rock-climbing wall, a 9-hole mini golf course, a golf simulator, a full size sports court with basketball court, three swimming pools and six whirlpools.

There’s also the cruise line's signature Viking Crown Lounge, the Schooner Bar, Casino Royale, a 1,400-square meter Grandeur Day Spa & Fitness Center, and complimentary Adventure Ocean youth program, where kids of all ages engage in age-appropriate fun as well as educationally enriching activities. In addition, the ship offers conference facilities which provide the ideal environment for corporate meetings.


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By George Dooley | June 8, 2011
Royal Caribbean sees growth opportunity in the China market and will deploy Voyager of the Seas in Shanghai in 2012.