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This Week in Cruise: Three Financial Items for Running Your Business

October 19, 2015 By: Adam Leposa

Photo by Johnson

This week in the cruise industry saw a flurry of financial agreements and sales appointments from the cruise lines. 

Carnival Corp.'s new social impact travel brand Fathom inked a preferred supplier agreement with Signature Travel Network

Fathom said the relationship will enable the company to market through Signature's cooperative travel network of 205 members across 442 locations in the U.S. and Canada.

As a preferred Signature supplier, Fathom will reach travelers through a network of more than 6,000 front-line travel consultants globally. 

For agents looking to amp up their group business, Norwegian Cruise Line has announced that it is launching a new Affinity Groups Program for the North American market. 

Norwegian says the new program provides greater customization based on the type of group booked, as well as an attractive tour conductor policy. 

The new policy is effective for bookings beginning December 1, 2015 for sailings January 1, 2016 and beyond, and three, customizable guaranteed amenity options for groups of 7-199 staterooms. Options include a choice of one of the following:

  • A tour conductor policy of two complimentary berths for every 14 paid guests
  • A tour conductor policy of one complimentary berth for every 14 paid guests, plus the choice of an Ultimate Beverage Package or Pre-Paid Service Charges for the first and second guest in each stateroom
  • A tour conductor policy of one complimentary berth for every 14 paid guests, plus two choices from the following options per stateroom: 250 minute Internet package; $50 Per Port Shore Excursion Credit; 20 Image Photo Package; $75 OBC; $75 Fundraiser credit; $75 bonus commission; Group Cocktail Party; or up to a Four-Day Specialty Dining Package for the first and second guest in each stateroom

Finally, agents in the Central U.S. have a new face to take note of: Star Clippers has named Jill Gluchowski to head business development for the Central U.S., with an emphasis on Texas, Chicago and the Great Lakes area.

In her new position, based out of Michigan, Gluchowski will be responsible for developing, maintaining, servicing and growing the travel retail and incentive business for this area. Jill will report to Terri Haas, vice president of sales for the Americas, based out of Miami.

Keep visiting for the latest travel industry news, trends and deals. 

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About the Author

Adam Leposa
Adam Leposa is the Online Managing Editor of He has worked as an Editorial Associate in the Children's Division of Simon & Schuster. He is a graduate of...

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By Adam Leposa | October 19, 2015
From new sales contacts to preferred supplier agreements, we've rounded up the latest headlines to keep in mind to drive sales at your cruise business.