Allen Goodman has been named the director, sales and marketing, for Hawks Cay (www.hawkscay.com), on the 60-acre private island Duck Key in the Florida Keys. Goodman has more than 30 years of experience in hotel sales and marketing and is responsible for the strategic planning and implementation of all sales and marketing efforts at Hawks Cay. He joins Hawks Cay from Ginn Hammock Beach Resort, a AAA Four Diamond property in Palm Coast, where he spent the past nine months as vice president, sales & marketing. Other positions held include director of marketing at the Hyatt Regency Chicago (2007-2008); regional vice president, sales & marketing for Destination Hotels and Resorts (2000-2005); director of sales & marketing at the Monarch Hotel in Washington, DC (1999-2000); and director of sales & marketing at Westin Innisbrook Resort in Palm Harbor, Florida (1997-1999).