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June 26, 2009 By: George Dooley

TRAVELSAVERS and NEST report they are addressing travel agents’ key business concerns, giving them new strategies to succeed in today’s challenging economy, through a series of virtual trainings. Part of the group’s MYOB (Market Your Own Business) program, the free sessions are available to TRAVELSAVERS and NEST agencies throughout the U.S. and Canada.  

The first webinar in the MYOB Business Strategies series launched last month and was an immediate hit with the agents.  In-demand speaker Nolan Burris, president and chief bisioneer of Visionistics Enterprises, Inc. presented “Google on Fire!”  Burris shared his secrets about how travel agents can use Google to the get the biggest bang for their buck out of their agency’s e-presence.

“Nolan Burris’ webinar ‘Google on Fire!’ was the best I’ve ever attended," said NEST agent Julie Bailey, owner of Excursions, LLC, said about the webinar. "He gave me business ideas I’ve never thought of and great ways to incorporate them using the search engine Google! Way to go NEST for bringing such useful information to your members.”

TRAVELSAVERS agent Christina Cook of Sun ‘n Fun Travel added, The tools reviewed were applied immediately at our office and have proved invaluable for efficiency and opportunities.”

The most recent webinar in the MYOB Business Strategies series featured Cory Andrichuk, president of brandUcoaching Inc., who presented “Got Niche?” The session showed agents how to build a customer base in a niche market of their choosing, including the nine steps to writing a niche marketing plan.

Additional MYOB Business Strategies webinars will be offered throughout the year, providing best practices information and marketing and sales tips from leading industry speakers.  A complete schedule will be available soon.

MYOB includes website development, lifestyle marketing campaigns, direct response e-marketing, JOURNEYS consumer travel magazine, a customer loyalty program, training opportunities and the My Marketplace "virtual community."


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