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Luxury Travel Expo Selects iBrand Makeover Recipients

November 23, 2010 By: Christina Belenky

Luxury Travel Expo, produced by Luxury Travel Advisor and Travel Agent magazines, is proud to announce the finalists for the iBrand… it time to transform yourself?” makeover sponsored by American Express. Pamela Nolta from JP Travel and Ellen Fitzgerald of America’s Vacation Center were selected to receive a once-in-a-lifetime experience complete with a customized hairstyling, makeup application, brand new outfit and a glamorous photo shoot.

The iBrand makeover and program will be unveiled at the Luxury Travel Expo general session held Thursday, December 9 from 7:45 a.m.-9:30 a.m. Led by Margaret Murphy, co-founder of iFive and managing partner of consulting for the 21st Century Leader along with Charles and Jennifer Maring from Maring Visuals, the session will teach attendees about the power of a personal brand.

“Luxury Travel Expo invited all registered attendees to apply for this exciting makeover,” stated the show's vice president of tradeshows and events, Alicia Evanko. “Many wonderful applications were considered and the two winners chosen were ideal candidates because of their unique situations and true passion for the travel industry. We’re looking forward to seeing the ‘before and after’ transition for both of these deserving women.”

“The concept of iBrand is based on the fact that people make an evaluation about you in as little as three seconds.  You have a limited time to influence a person’s decision to choose you as their luxury travel advisor,” commented Margaret Murphy. “Visual communications are becoming increasingly important driven by the internet and digital technology.  In this session you’ll see how visually distinguishing yourself can enhance your business results.”

Are you interested in seeing the unveiling of the iBrand makeover but haven’t registered for Luxury Travel Expo yet? Click here to register by November 30. View the entire schedule of Luxury Travel Expo here.

Do you need to book your hotel stay at Luxury Travel Expo? The exclusive $109 travel agent room rate has been extended to November 30th. All reservations include a complimentary resort fee (valued at $60), a $25 resort credit, and two-for-one tickets to Disney’s The Lion King. Click here or contact the Luxury Travel Expo housing bureau at 866-364-9512 or 310-590-4733 today as rates are not guaranteed after November 30.

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