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iZento Offers Agents Free Trial to Market on FacebookMarch 10, 2010 By: George Dooley
iZento— the newly launched online service for building itineraries and creating customized trip journals— is encouraging agents, including home-based independents, to try out their services including the simple "Post To Facebook" feature for free by offering a one month free trial available at www.iZento.com/travelpro. iZento helps travel agents more easily market their services via Facebook. This is especially useful for those who are hesitant to use social media, or are not sure where to begin.
iZento says it wants to provide travel specialists with a new and convenient way to stand out from the crowd and engage millions of potential new clients through Facebook. With iZento's "Post To Facebook" feature, travel professionals can share customized, agency-branded trip journals with their clients as well as thousands of Facebook friends via personal profiles, interest groups, and business pages. This feature was designed to help travel specialists become valued members of the Facebook community, while at the same time attracting new clients by showcasing their expertise and unique travel service offerings.
After building a customized trip itinerary via iZento's dedicated agency portal, a click-through posts the trip journal to Facebook in a matter of seconds, making it viewable and sharable as an interactive booklet by Facebook friends and group members.
iZento's agent-focused tools include priority access to an extensive database of cruises, air travel options, destination information, activities, events and more that can be incorporated into an itinerary with a few simple clicks. Another highly requested feature is that travel specialists can brand iZento's trip journals with their own company logos and marketing messages -- providing a personalized touch for their clients as well as high quality collateral pieces that enhance their professional appeal.
Additionally, the ability to create Facebook group pages makes it easy for the travel professional to communicate with a tour group, while also encouraging group members to interact with one another. Recognizing the modern online traveler's desire to be involved in trip planning, iZento enables travel professionals to market their expertise while empowering the client to participate in the process. The iZento "Post To Facebook" tool allows clients to share their upcoming journeys and their love of travel with friends or groups across the vast social network community.
"Taking advantage of social media is especially important in attracting and building new business in today's competitive and online driven marketplace," says Tony Del Favero, co-founder of iZento. "Many travel professionals have expressed interest in promoting their services through social media outlets, but tell us that they are unsure of where to begin. That's precisely why we’ve created this iZento Facebook feature – to offer an effortless way for travel agents to grow their client base through social media."