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Orient-Express Signs Deal with TravelCLICKNovember 7, 2008 By: George Dooley
Orient-Express Hotels has signed a global agreement with TravelCLICK. The new deal will offer an integrated suite of hotel distribution management, market intelligence, and GDS media solutions to its 41 hotels worldwide.
As part of the agreement, Orient-Express hotels can select from a range of TravelCLICK competitive benchmarking reports providing information on pricing and booking performance. At the same time, hotels will have access to TravelCLICK’s exclusive online marketing solutions. This enables them to target promotional messages to specific travel agents and Internet consumers when they are booking travel.
“Our ongoing relationship with TravelCLICK enables us to gain a distinct competitive advantage across our luxury hotels throughout the world,” said Shawn K. Jereb, corporate director of revenue management for Orient-Express Hotels. “With TravelCLICK’s focused suite of online Internet marketing solutions, we are now better positioned than ever to win room nights through electronic channels. We are particularly pleased that we are extending the use of RateVIEW to our hotels. No other rate-shopping tool matches its flexibility and insight into our competitors’ rates and availability. In fact, we’ve made RateVIEW reporting a best practice for our hotels worldwide.”
“Orient-Express is a segment leader for independent luxury hotels,” said Jan Tissera, president of TravelCLICK International. “To maintain and grow its brand visibility and market share in an increasingly fragmented market, they are continuously evaluating the marketplace and adjusting their emarketing strategies to maximize return. We are proud to partner with an organization that successfully works across dozens of cultures–and invests in the solutions and best practices that increase online bookings and drive long-term profitability.”
Orient-Express Hotels is focused on the luxury end of the leisure market with many properties. Founded in 1976 when the company acquired the Hotel Cipriani in Venice, Orient-Express has grown to encompass 51 businesses, including 41 highly individual hotels across five continents, two restaurants, two river cruise operations and six tourist trains, including the fabled Venice Simplon-Orient-Express.