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Royal Caribbean’s Price Guarantee

September 22, 2009 By: David Eisen

Royal Caribbean has announced a new Best Price Guarantee program, which encourages customers to book early with the assurance that, if they find a lower fare advertised by Royal Caribbean later, they will receive the difference in price as an onboard credit to spend on cocktails, spa services, specialty dining and other shipboard purchases. Any dollars not spent will be refunded at the conclusion of the cruise.

By booking early, Royal Caribbean reminds guests that they will have access to a much wider selection of staterooms and better availability to their desired departure date.

“Best Price Guarantee gives guests peace of mind, allowing them to plan ahead, book early and get the staterooms and excursions that they want with no worries that a better deal will come along after they’ve committed,” said Betsy O’Rourke, senior vice president of marketing, Royal Caribbean International. “We want our guests to know that they received a good deal from us, which helps them enjoy their vacation with us even more.”

Guests can take advantage of Royal Caribbean’s Best Price Guarantee immediately from the time of booking to up to 72 hours prior to sailing. When guests booked with Royal Caribbean find a subsequent qualifying lower price advertised by the cruise line after they’ve booked, they simply contact Royal Caribbean or their travel agent, who will make the request to the cruise line. For reservations outside of the final payment period, onboard credit may be replaced, upon request, with a reduction to guests’ outstanding balance or a refund, as applicable. A limited number of pricing programs are excluded from the Best Price Guarantee program and it does not apply to group bookings.


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