Steve Hirshan has joined the professional support team of America's Vacation Center as its director of sales, having previously served as an independent AVC affiliate. In his new role, Hirshan will assist affiliate offices with training through America's Vacation Center University, JoinAVC and the My AVC Mentor program, as well as through AVC regional chapters and sales support, which includes AVC's Live Leads program. Among other positions, Hirshan previously served as vice president of sales and marketing for MSC Cruises and as director of cruise marketing for Liberty Travel. Visit [www.joinavc.com].