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Travel Counsellors looks to expand its home-based franchise model to the U.S.

If you are a sales-minded independent agent in need of a sleek, new state-of-the-art computer, Peter Rasmussen has a great deal for you. Best of all, it’s free—at least if you are a Travel Counsellors home-based member agent.

Rasmussen, a 27-year industry veteran and president of Travel Counsellors USA, says the computer is part of Travel Counsellors’ uniquely comprehensive program of support to jump-start sales for new agents.

The new computers are preloaded with the proprietary software that Travel Counsellors’ agents need to link up with the company’s global network of 900 agents, serve their clients and take advantage of all Travel Counsellors’ resources.

“We want to provide our agents with the very best in technology, marketing, training and support,” says Rasmussen. “All are keys to our agents’ success. Giving our new agents a computer saves them time and money and gets them up to speed quickly.”

Superlative support of its member agents has been a major reason for Travel Counsellors’ growth in the U.K., where it is headquartered. Rasmussen believes that support will also lay the groundwork for Travel Counsellors’ expansion in the U.S.

Worldwide sales this year will hit $520 million, he estimates, with the total number of independent agents hitting the 1,000 mark or greater. Given the importance and growth potential of the U.S. travel market, sparking the expansion of Travel Counsellors USA is a top priority.

Computers and top-of-the-line technology are just one component in Travel Counsellors’ program, which may well rank as one of the most extensive in the industry. A checklist of support features totals more than 80 items backed by Travel Counsellors’ award-winning history of innovation.

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