New Website Makes U.S. Travel Easier for Americans

Dow

U.S. Travel Association president Roger Dow at Tuesday night's launch of DiscoverAmerica.com

The U.S. Travel Association—together with all 50 state tourism offices and more than 100 convention and visitors bureaus—this week launched DiscoverAmerica.com, the Official Travel and Tourism Website of the United States. During a media reception in New York City Tuesday, the association unveiled this one-stop travel planning source, featuring special deals and offers to help U.S. residents save time and money and get on the road this summer.

“This should be the first stop for anyone planning leisure travel today,” said Roger Dow, president and CEO of the U.S. Travel Association. “We’ve brought together a wealth of information and made it easy for travelers to find great destinations, activities and deals.”

The association is also partnering with ASTA to offer links to consumers seeking the services of travel professionals.

The site’s 7,000 pages feature official content on all 50 states, the five U.S. territories,
more than 100 cities and regional destinations, and more than 3,000 popular trip activities. It will continually evolve with the addition of new destination and attraction profiles, said Dow.

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DiscoverAmerica.com compiles the most-trusted and official sources in travel, from state
tourism offices and convention and visitors bureaus to agencies such as the National Park
Service
and Scenic Byways. Other reliable brands in travel information such as American
Express
, Fodor’s, Google Maps and Weather.com are also represented.

“We worked closely with our travel industry partners to produce the greatest online user
experience for U.S. resident travelers,” said Adam Vance, U.S. Travel’s senior vice president of marketing and product development. “The site is loaded with choice and provides thousands of links to connect users to more, detailed information from destinations and travel suppliers.”