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Five Ways Travel Apps Can Help Your BusinessAugust 5, 2014 By: Axus Travel App
The average customer downloads 25 apps to their smart phone, according to Mashable.com and many of the best are geared towards travelers: GlobeTipping, for example, helps vacationers navigate cash questions in countries ranging from France to Japan; PackingPro provides suitcase-worthy lists and tips.
So are travel apps your friends or foes? Many apps handle travel details—flight confirmations, restaurant reservations, and detailed directions—that used to fall under the domain of trusted travel advisors.
Still, while these technologies aim to make travelers more independent, they miss out on the human-to-human link that’s so valuable to the travel experience. Instead of shying away from the world of mobile, it’s time for travel advisors to harness it.
AXUS Travel is a new app that’s engineered specifically for travel advisors and their clients. It’s a new and powerful mobile technology that provides a simple way for travel professionals to manage client itineraries, collaborate with customers, and store client details. Unlike mobile apps like HotelTonight and Uber that have disrupted the industry, it’s focused on the personalized and bespoke collaboration between supplier, traveller AND advisor.
Other apps can also help you and your clients handle travel minutia, saving you valuable planning and support hours. Here are some of our favorites:
1. LESS is MORE When travellers head out on their Barcelona tapas tour, they don’t want to be lugging around a bulky itinerary. “They want their wallet, room key and iPhone, and that’s it,” says Lauren Maggard of Jet Set World Travel. Itineraries are also outdated the minute they are printed, so instead rely on apps like TripIt, WorldMate, and iPhone’s calendar that can be quickly updated and shared with the cloud.
2. International Chatter Tell your clients to avoid expensive mobile charges with one of these cheap chitchat apps. WhatsApp—Facebook’s latest $19 billion acquisition—lets you text any number across the globe for free; there’s also WeChat, iMessage, and Skype. Don’t forget to tell clients to turn off their phone’s cellular data to avoid pricy roaming charges, and keep in mind that these apps require a WiFi connection.
3. Kodak Killer Even Annie Leibovitz sang the praises of the iPhone camera. Along with getting to know a phone’s advanced camera settings, tell your clients to download apps like Camera+, and Pro Camera 7 that help finesse photos on the go.
4. Traffic Cop If clients plan to drive in a foreign country, do them a favor by checking out their route on WaZe or Google Maps before they depart. They’ll be delighted to hear from you—and to linger over breakfast a little longer while a car accident clears up.
5. Food for Thought TripAdvisor and Yelp are popular websites, but their one-size-fits-all recommendations aren’t always the best picks for discerning clients. Look for alternatives like Foursquare, Facebook’s Graph Search, and Swarm (part of Foursquare) that crowd-source from your trusted network.
Why are we recommending apps when you’re just a phone call away? A new breed of client is emerging—travelers who are thrilled to hand the planning reigns to the experts instead of wading through endless online reviews and options that lead to decision fatigue. Still, these clients are seriously tech-savvy and are looking for technology-based recommendations that will save them time and money.
In its latest report, “The 14 Trends That Will Define Travel in 2014,” travel company Skift notes that “big data and personalization offer a way for travel companies to offer that invisible pillar of support.” Technologies like the ones listed above do more than keep trips well organized, they also signal to customers that their trusted advisors are in touch, on the ball, and keeping up with their evolving needs.