Passport Online Inc., an Internet marketing solutions company for travel agents and suppliers, will be in attendance at this year's Luxury Travel Expo to detail the launch of its Social Media Tool Kit.
The project involves a step-by-step guide designed to help travel agencies establish a social media foundation. It also provides advice on how to develop content and how to maintain your presence on all platforms.
"Our recommendation is that, at a minimum, travel agents should have a website (their digital storefront), a blog, a Facebook Fan Page, and a Twitter account, and tie them together and to their website," says Greg Kott, president and CEO of Passport Online Inc.
The tool kit can be found on AgentPort, the customer portal for NexCite and VacationPort users.
