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Starwood Launches Agent Program, Web Site

September 17, 2007 By: Mark Rogers, David Eisen Travel Agent

Starwood Hotels
& Resorts
has unveiled StarwoodPro,
a global program and new way for travel agents to conduct business with the
hotel operator. The first prong of the program is the new web site, which
provides deals, rates and product information across all nine brands. There is
even a "click to call" feature. Starwood's
new web site

"We are going to be delivering tools where agents will
be able to develop their business and skill sets," said Chris Austin,
Starwood's vice president of global customer partnerships, leisure and luxury
sales. "We created a focused program, which gives agents the opportunity
to learn about the brands. It will help drive greater business."

Starwood will also launch a Travel Professionals Curriculum
and new rewards program in early 2008. Agents can contact Chris Austin at [email protected]
to learn more.

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