Carlson Hotels Worldwide opened the 1,000th hotel in its worldwide portfolio, the Radisson St Martin Resort, Marina & Spa.
At opening ceremonies, top company officials joined with representatives of the United Nations Environment Programme (UNEP) Plant for the Planet: Billion Tree Campaign and The Carbon Neutral Company to officially dedicate this $80 million resort. The company is planting 1,000 trees worldwide and making a financial donation to the UNEP program plus partnering with The CarbonNeutral Company to offset carbon equivalent to 10,000 room nights.
A highlight of the opening was the planting of the first tree in the 1,000 tree initiative, an indigenous Flamboyant tree that was located near the resort’s signature ocean-front pool.
“We are extremely proud to open the Radisson St Martin Resort - the 1,000th property in the Carlson Hotels Worldwide portfolio---celebrating this growth milestone with a global initiative embracing responsible business and environmental sustainability,” said Jay Witzel, president and CEO of Carlson Hotels Worldwide. “The five brands of Carlson Hotels Worldwide now are serving guests in 74 countries,” he added.
Carlson Hotels is also partnering with The CarbonNeutral Company to purchase carbon offsets equaling 10,000 room-nights in honor of the opening of its 1,000th hotel. The CarbonNeutral Company offers a variety of auditable carbon offset programs and services that reduce travel’s impact on the environment. Carlson Hotels also enables goldpoints plussm members the opportunity to donate their points to support carbon offset.
“Taking action on climate change involves making the issue accessible to everyone – as a company and also as an individual,” said Sue Welland, Founder and Executive Director, Marketing of The CarbonNeutral Company. “We are pleased to team with Carlson Hotels in support of an initiative that emphasizes sustainability, personal responsibility and which provides customers with a simple yet effective solution.”