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Topaz Study: Sabre Finds Lowest Fares

February 19, 2009 By: George Dooley


Travel agents concerned with finding the lowest possible airfares for clients in a down economy can take heart from a new study released by Sabre. A recent study conducted by independent research group Topaz International has once again proven that Sabre is the industry leader in finding the lowest available airfares globally, compared to its three GDS rivals, Sabre said. The results were compelling: against all other GDSs, Sabre found the lowest available fare four times more often and provided global average savings of 10 percent per ticket or an average of $91 per ticket, Sabre said.

These results show that agencies and corporations who use Sabre can find the lowest available fares more often and achieve significant overall savings, Sabre believes. For example, corporations with an annual air spend of $1 million could potentially save an average of $100,000 by using the Sabre GDS versus a competing system.

“These results validate the significant investments we have and continue to make in our air shopping and pricing systems, which sit at the heart of the differentiating capabilities we provide to both our corporate and leisure customers,” said Greg Webb, chief marketing officer for Sabre Travel Network.

Recognized as the travel industry’s leading provider of airfare analysis and benchmarking data, Topaz International conducted sample airfare searches for the top 350 origin and destination markets across North America, Asia Pacific, Europe, Middle East and Africa, and Latin America regions. The study incorporated both regional and international city pairs across each of the global regions.

 “A key part of any travel agency’s expertise is being able to find and offer the best travel options at the best value for any traveler’s journey. This study confirms that Sabre customers can be confident they are offering their clients the best fares available – whether it’s over the phone or in person; through GetThere, our online corporate travel procurement system; or through the agency’s Sabre-powered website,” added Webb.

“Now more than ever, travelers demand the best value for their travel spend, and this study reinforces that, at Sabre, we’re making the right investments to enable our customers to deliver this kind of value,” said Webb.For more information on the Topaz Study, please visit Sabre Travel Network’s newly redesigned website, launched this month at: www.sabretravelnetwork.com.



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