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Vacation Rentals Booming

July 6, 2011 By: George Dooley Travel Agent


Great Mountain Resorts // (c) 2011 Discover Vacation Homes

Summer stays in professionally managed vacation rental homes, condos and villas across North America are up nine percent from their 2010 levels, according to the Vacation Rental Managers Association (VRMA) and NAVIS Research LLC. The news is a big win for an already fast-growing market.

Industry experts expect this trend to continue, attributing its growth to travelers' rising knowledge of vacation rentals and their benefits.

"Consumer awareness of vacation rentals is up, while the amount of inventory has stabilized due to the slowdown of new construction. Many companies are serving a fast-growing market, especially during peak seasons," explains Alex Risser, president of VRMA. "With more than 80 percent of rental companies across North America predicting more reservations this year, the
word is definitely out."

To travelers, this means longer booking windows to lock in their preferred choice of homes; according to VRMA, there are still attractive options to be found thanks to added values, services, amenities and guest specials - good news for those planning last-minute summer trips.

Professionally managed vacation rentals offer consistent hospitality and quality assurance standards, as well as guest and concierge-type services. The vacation rentals are fully equipped, affording travelers more vacation space, amenities and privacy.


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About the Author

George Dooley
George Dooley, Travel Agent’s senior contributing editor covering retail and technology, has a long-standing reputation as one of the top travel industry journalists. He notes...

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By George Dooley | July 6, 2011
Consumer awareness of vacation rentals across North America is up, with a nine percent increase from 2010.
Filed under : Trends-Research