Aloft Hotels Debuts in China

Starwood Hotels & Resorts Worldwide, Inc. has announced the grand opening of Aloft Beijing, Haidian. The 186-room hotel, owned by Yong Tai Real Estate Group Co., is the first Aloft brand in Asia Pacific and the first Aloft to open outside North America, and is one of nine Alofts currently in development in the region, with one more slated to open in China in the next two years.

Aloft hotels include loft-inspired urban design with accessible technology, meeting space and food service offerings.

“We anticipate the younger, style-conscious and tech savvy visitors to this booming business center will connect with the electric, eclectic experience of Aloft, ” said Brian McGuinness, senior vice president of specialty select brands.

Aloft Beijing, Haidian is located in the Zhongguancun Science Park near the 4th Ring Road, and is surrounded by high-tech businesses, research centers and universities. The hotel is minutes away from the Golden Resources Shopping Mall and a short drive from the Summer Palace, the CCTV tower and the “Bird’s Nest” Beijing National Stadium featured in the 2008 Summer Olympics.

Rooms feature the oversized windows and walk-in showers plus a high-tech office and entertainment center equipped with wireless Internet access and a one-stop connection for electronic gadgetry that remain linked to a 42” flat-panel, HDTV-ready television. The building will include public spaces where guests can mingle, read the paper, work on laptops, and grab a drink, plus a fitness center and splash pool.


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