Carnival Cruise Lines announced a partnership with the Frisco RoughRiders, the Double-A affiliate of the Texas Rangers that plays at Dr. Pepper Ballpark in Frisco, Texas. This multi-year partnership marks Carnival’s first-ever relationship with a professional baseball franchise.
As the Official Cruise Line of the Frisco RoughRiders, Carnival will help fans of the Dallas-area team celebrate home runs throughout the 2014 season with two promotions that kick off with the RoughRiders’ season opener on April 3.
Every time a RoughRiders player hits a home run, fans will hear the sound of the Carnival ship horn, fireworks will launch from the outfield and celebratory graphics will illuminate the LED signs around the stadium. Carnival will also match monetary donations made by fans during the Texas League tradition of “Passing the Boot” for the RoughRiders Foundation, team and individual players after each RoughRiders’ home run.
Also new this year is the “Carnival Crush Inning” during which fans will be randomly selected to win a free Carnival cruise for two if a RoughRiders player hits a home run during that inning. Fans can sign up for the promotion at the stadium or online before the game at RidersBaseball.com.
Fans will also be able to access the Carnival Getaway Grill featuring unlimited ballpark favorites like hamburgers, hot dogs, chicken sandwiches, bratwursts, nachos, popcorn, peanuts and Dr Pepper products for one price.
Additionally, Carnival will serve as host to this season’s “Kids’ Day,” during which children from underprivileged families within the Dallas/Fort Worth Metroplex will enjoy a RoughRiders’ game along with fun activities and interaction with players, photo opportunities, autographs and more.
Carnival’s red, white and blue logo will be positioned throughout the 10,000-seat stadium, which includes one of the world’s largest outfield LED signs.
For more information, visit www.carnival.com.