Carnival Unveils Online Agent Training Program

Carnival Cruise Lines has launched a new online travel agent training program featuring sales and marketing techniques. Available within Carnival's travel agent Internet portal, Carnival University Online is divided into seven chapters, including "Who Is Carnival Today," (an overview of the brand); "Identifying Clients," (detailed information on Carnival's demographics); "Cruise Choices," (accommodation types, onboard activities, and destination and shore excursion options); and "Sales Climate Today and Tomorrow," (about the evolution of the travel agency distribution system and how agencies must adapt to a changing business landscape). The "Special Sales: Group and Cruising for Charity" chapter provides tips for developing group business, while "Booking/Marketing Support" gives an overview of Carnival's wide-ranging sales tools and resources. There's also a "Make Sure They Know Before They Go" section with information and tips on embarkation, packing, attire and other areas. After reading each chapter, travel agents must answer a series of multiple-choice questions correctly before moving on to the next chapter. Chapters can be completed individually, and the program does not have to be completed in one session. Upon completing the program, travel agents receive a certificate signed by the Carnival vice president for their particular region. Visit [www.bookccl.com] or call 800-327-7276.

Suggested Articles:

Royal Caribbean Group had a $1.6 billion loss for the second quarter 2020, but said liquidity was good and bookings solid for 2021. Read more here.

MSC Cruises will restart cruising in the Mediterranean for Schengen residents only with MSC Grandiosa and MSC Magnifica. Read more here.

Domestic outdoor destinations are the most desirable for the remainder of 2020, according to recent research by MMGY Myriad. Read more here.