Century Cruises is looking to make a household name for itself in the travel agent community. The Yangtze River cruise operator will be increasing its outreach to travel agents through trade shows and e-marketing, and inaugurating a public relations program to enhance brand recognition.
The line's luxury fleet, composed of Century Star, Century Sky, Century Sun, Century Diamond and Century Emerald, was built no earlier than 2003.
Visit www.centuryrivercruises.com.
