The Cruise Lines International Association (CLIA) has opened its 2010 agency membership enrollment, providing new enrollees the opportunity to receive the entire platform of exclusive CLIA benefits for as many as 16 months for the price of a 2010 membership.
"Just as cruise vacations represent incomparable value for the consumer, CLIA continues to make every effort to provide extraordinary value to its members," said Bob Sharak, CLIA’s EVP, marketing and distribution. "For that reason we are opening 2010 membership enrollment early to give our new agency members all the benefits of CLIA membership the minute they sign up. Those who join in August will receive more than 16 months of benefits rather than 12 months; in short we are offering an unbeatable value-packed opportunity.
“In addition to what is widely acknowledged to be one of the best and most extensive professional development and certification programs in the travel industry, the exclusive benefits that CLIA member agencies enjoy are numerous," Sharak continued. "They include access to special events such as cruise3sixty, CLIA’s annual conference and trade show and the opportunity to participate in special promotions and marketing programs like 'World’s Largest Cruise Night,' 'You Deserve a Cruise' and others.”
Benefits include a comprehensive portfolio of tools and materials designed to enhance and augment an agency’s sales, marketing and promotional skills and capabilities, CLIA says. Member agents give credit to CLIA training and certification for increases in cruise sales of as much as 261 percent. Trade and consumer surveys also consistently indicate that CLIA-member travel agencies enjoy an enhanced professional stature among consumers and travel industry colleagues.
To take advantage of this one-time special membership stimulus offer and become a member of CLIA, or to re-enroll, agents can visit CLIA’s at www.cruising.org/travelagents or call 754-224-2200.