Crystal Cruises is offering a new Crystal Celebrations soiree service in destinations reached by Crystal Symphony and Crystal Serenity. Crystal teamed up with premier global event company Imagine VIP to create a bespoke event-planning service – only available with Crystal’s worldwide cruises.
Travel agents who book a Crystal Celebrations event will reap a 10 percent commission on the event, in addition to the cruise commission.
“Crystal Celebrations is a great tool to build new group business and gain new clients,” says Jack Anderson, Crystal’s SVP, marketing and sales. “Savvy agents will not just wait for clients to contact them to celebrate an occasion. They’ll proactively suggest milestone events and reunions that can be celebrated around the world.”
Crystal programs are completely customizable, and can be created to celebrate any event -- including graduation parties, wedding aniversaries and milestones in between. Celebrations can be organized on board or ashore throughout the world.
The process starts before the cruise embarks. Via Imagine VIP, a Crystal Celebrations consultant works with guests to select the location on the ship or a venue in or near a port of call. Party elements can be arranged on an a la carte basis or as part of a more elaborate package, as needed, including a personalized website, save-the-date cards, invitations, ceremony, legal documentation, catering, specialty cakes, flowers, photography packages, live music or DJ and themed event décor options. Onboard, a Crystal host works with guests to arrange final details and ensure all runs smoothly. At this time, legal onboard wedding ceremonies can only be held in port; symbolic ceremonies can be arranged at sea.
“Many of our guests sail with us to celebrate special occasions and create ‘bucket list’ travel memories with family and friends. With our new program, we not only make planning destination weddings and other extra-special events easier and more flexible for the traveler,we’re redefining the cruise experience and offerings within our industry,” says Thomas Mazloum, SVP, operations. “With our Six-Star service, applauding life’s special moments with loved ones is now elevated to even greater heights.”
A range of different, pre-plannedCrystal Celebrations packages can be previewedat www.crystalcruises.com/crystalcelebrations, starting at $2,095 for a Crystal Vow Renewal Celebration and $3,795 for a Crystal Celebration Ashore, in addition to cruise fares.