Underscoring the changes underway in how consumers buy cruises, online travel retailer, iCruise.com reports the launch of its mobile cruise website, http://m.icruise.com. The new site provides real time cruise pricing and booking capability and offers much of the same functionality as the company website www.iCruise.com, but optimized for hand-held mobile devices.
The iCruise mobile website features an easy to use layout with comprehensive information on more than 20 cruise lines, 200 ships, and 12,000 itineraries. Additionally, the iCruise mobile website includes ship amenities, public room photos, port information, and complete online pricing and booking on 10 cruise lines including Royal Caribbean Cruises, Carnival Cruises, Celebrity Cruises, Princess Cruises, Holland America Line, Disney Cruise Line, and Norwegian Cruise Line.
"The number of people visiting our websites from mobile devices is growing," said Uf Tukel, co-president and co-founder of iCruise.com parent company WMPH Vacations. "Clearly clients are changing - not only in how they search and buy cruises, but how they communicate as well. We want to give them the tools they need to make it easy and convenient to work with us in any way they want."
This is the third initiative in mobile cruise retailing from iCruise.com, the company reports. Its CruiseFinder iPhone and Android apps are the most popular and comprehensive mobile cruise apps in the travel industry. Both are available as free downloads on the iTunes Appstore and in the Android Marketplace or at the company's website at www.iCruise.com/mobileapps ."
About www.iCruise.com: iCruise is a unit of WMPH Vacations, a global cruise and travel retail company headquartered in Delray Beach, Florida. WMPH also operates www.CruiseCheap.com, www.EuropeCruises.com, www.AlaskaCruises.com, www.HawaiiCruiseOutlet.com and www.RegentCruises.com.