Silversea Redesigns Group Sales Program to Focus on Simplicity

Silversea Cruises has introduced Silver Simplicity, its new simplified sales program for groups. Silver Simplicity is available for new group bookings on all future 2014 and 2015 voyages, replacing the Group Amenity Point (GAP) program.

Group travel is a highly lucrative market for travel professionals looking to boost their income. By reaching out to local schools, companies, houses of worship, and other organizations to leverage a group interest or need, agents can maximize their earning potential.

RELATED: Silversea Christens the Silver Discoverer

The new Silver Simplicity group options are as follows:

Standard Group Program

  • One complimentary tour conductor berth per nine guests
  • $200 Onboard Spending Credit per suite for voyages of up to nine days
  • $300 Onboard Spending Credit per suite for voyages of 10 days or longer
  • Minimum of five full-fare suites to qualify

Enhanced Group Program (select voyages only)

  • One complimentary tour conductor berth per five guests
  • $200 Onboard Spending Credit per suite for voyages of up to nine days
  • $300 Onboard Spending Credit per suite for voyages of 10 days or longer
  • Bonus travel agent commission
  • Minimum of three full-fare suites to qualify

Travel agents with existing 2014 or 2015 groups departing July 1 or later booked under the previous GAP program have the option to convert to Silver Simplicity if they wish.

Groups that reserve back-to-back voyages will enjoy the applicable Onboard Spending Credit for each voyage depending on the length of sailing. Onboard Spending Credits are not available for groups booked on expedition cruises.

For more information, visit www.silversea.com.

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