This week in the cruise industry two major cruise lines have announced events aimed at supporting Breast Cancer Awareness Month, which runs throughout October.
Costa Cruises is hosting a series of events on its Mediterranean-deployed ships in support of the "Pink is Good" project carried out by the Fondazione Umberto Veronesi.
Through the onboard events Costa guests will be able to help fund a scholarship for a deserving young Italian researcher. Events will include a "Pink Day", when guests can make their own donations to the cause and help advance research by buying a non-alcoholic pink cocktail or a pink mask for the “Notte in Maschera” costume party. Additionally, a special marathon on the external decks of the ships will allow runners to support the Foundation by purchasing their race bibs on board. Finally, during the "Pink" events onboard souvenir portraits will be taken and printed with a pink frame for guests to purchase later, with the proceeds going to research.
Holland America Line recently hosted a fundraiser luncheon and survivor celebration for the Puget Sound affiliate of the Susan G. Komen Foundation onboard Westerdam at the Port of Seattle.
Breast cancer survivor Juliet Disparte spoke on her journey, from her diagnosis with breast cancer at age 27 to her current role in numerous cancer organizations. Since Disparte’s diagnosis, she has been named an education ambassador with Bright Pink, joined the stakeholder advisory board for Young Women with Breast Cancer at The Johns Hopkins Sidney Kimmel Comprehensive Cancer Center, and is also an active volunteer with Komen Puget Sound.
Keep visiting www.travelagentcentral.com for the latest cruise industry news, trends and updates.