The Antigua and Barbuda Tourism Authority is recently announced that Kim Jack Riley has been named the director of tourism for the U.S. market and will be based in New York City.
“We welcome Kim Jack Riley to her new position at the helm of the U.S. Tourism Authority,” says Antigua and Barbuda Minister of Tourism, Economic Development, Investment and Energy, Asot Michael, in a written release. “Ms. Jack Riley’s wealth of experience in travel, communications and marketing will be a strong asset to the team to carry through our strategic tourism plan. We welcome her wholeheartedly.”
Riley’s career includes working for established New York City publishing houses such as Scholastic, Inc., Time Out, and The Source Magazine, where she restructured the editorial and research division and where the magazine earned the distinction of “#1-selling music magazine in the U.S.” under her leadership.
Additionally, she worked for the prestigious Planned Parenthood Foundation of America (PPFA), where she spearheaded the launch of a multi award-winning website with innovative and interactive marketing tools.
Riley comes at a time when Antigua and Barbuda tourism is seeing positive growth from the U.S. market with arrivals being up by an average of 20 percent as was announced earlier this year, and where the tourism product overall has experienced very positive results, due largely to increased airlift, enhancements to the island and intensified sales and marketing efforts.
“I am honored to take on this new position for Antigua and Barbuda, as it is an incredibly exciting time for the country with surging tourism arrivals, and multiple new properties on the horizon,” said Riley. “I look forward to the opportunity of helping the twin-island nation achieve even greater visibility and growth in the U.S.”