Hilton Worldwide has announced plans to rebrand the historic Astor Hotel Saint-Honoré in Paris under its boutique Curio – A Collection by Hilton brand.
The hotel, owned by Maranatha Group, will undergo a substantial refurbishment prior to welcoming its first guests under the Curio brand in 2016 and will open under a franchise between Maranatha and Hilton Worldwide.
Patrick Fitzgibbon, senior vice president, development, Europe and Africa, Hilton Worldwide, said, “Having announced our first two hotels in Europe earlier this month, Curio is gaining momentum with an exceptional addition in the heart of Paris’ international fashion district.”
The Astor Hotel Saint-Honoré was built in 1907 by Lord John Jacob Astor. Lord Astor was also responsible for the development of the Astoria Hotel, which, adjoining the Waldorf Hotel, went on to become one of Hilton Worldwide’s most iconic properties – the original Waldorf Astoria New York.
The Astor Hotel Saint-Honoré is also close to some of the top attractions in Paris, including the Opéra Garnier and Champs-Elysées.
Upon completion of the refurbishment, the Astor Hotel will have 128 guestrooms and suites, set over six floors and housed within a traditional, 107 year old building. Lord Astor commissioned the building as his personal dwelling in Paris following a trip to the capital in 1905 and the hotel retains its intricate early 20th century façade.
Hilton Worldwide recently opened the Hilton Paris Opera in the French capital, and now has 13 hotels trading or under development in destinations across France.