RCWB LLC, the sales and marketing agent of The Ritz-Carlton Residences, Waikiki Beach, recently announced the appointment of long-time tourism industry sales and marketing executive, Dean Anderson, to the position of director of resort sales and marketing.
In this position, he is responsible for overseeing and leading all strategic global sales and marketing initiatives for Waikiki’s newest luxury resort and also the first Ritz-Carlton Residences on Oahu, which opened on July 15.
Anderson has nearly 20 years of combined sales and marketing, revenue management and e-commerce experience within the luxury hotel sector throughout the Hawaiian Islands.
In 2009, he was a key member of the opening team that drove the successful launch of Trump International Hotel Waikiki Beach Walk, where he served as director of revenue and reservations.
He most recently served as corporate vice president of sales and marketing at Castle Resorts & Hotels, where he led all sales and marketing for 21 hotels and property throughout the Pacific.
Other past appointments include director of sales and marketing at Destination Resorts Hawaii; director of revenue management at The Fairmont Kea Lani on Maui and director of sales at TravelCLICK in Honolulu.