Hawaii Tourism Authority Hires New Brand Manager

Photo Credit: Hawaii Tourism Authority
Photo credit: Hawaii Tourism Authority

The Hawaii Tourism Authority (HTA), the state’s tourism agency, has hired Miki Wakai as a tourism brand manager.

RELATED: Hawaii’s Disney Resort Expands Just Two Years After Opening

Wakai will be overseeing Hawaii’s largest international market, Japan. She will work collaboratively with the HTA’s contractor, Hawaii Tourism Japan (HTJ), to ensure that marketing efforts are in line with the HTA’s strategic plan and drive demand and revenue for the state of Hawaii.

DAILY NEWS & DEALS NEWSLETTER

Like this story? Subscribe to Daily News & Deals!

Featuring breaking news on the latest product launches, deals, sales promotions, and executive appointments. Be sure to sign-up for this free industry daily newsletter.

“Miki will be a tremendous asset in working with the Japan market and we are pleased to have her join our team,” said Mike McCartney, president and CEO of the HTA, in a written release. “Her experience will be valuable as we look at innovative ways to grow this mature market and reach two million Japanese visitors by 2016.”

RELATED: What’s New in Kauai

Prior to joining the HTA, Wakai worked at the Hilton Grand Vacation Club overseeing the marketing and sales office in Hawaii while reestablishing its presence in Seoul, Korea. 

Visit www.hawaiitourismauthority.org.

Read more on:

Suggested Articles:

Departing in November, the new four-day tour takes guests inside Chernobyl’s Exclusion Zone, the evacuated town of Pripyat and the New Safe Confinement…

It’s been another busy week for new flights, particularly to Hawaii and Europe. Here’s what you need to know.

The report details Asia’s planned cruise activity in 2019, providing stakeholders with information to keep pace with the dynamic cruise industry in this region…