The newest resort on Aruba’s Palm Beach is also a name longtime visitors to the island have come to know over the years: the Holiday Inn Resort Aruba.
The 382-room full-service resort has been re-launched for 2012 following a comprehensive refurbishment program initiated under Holiday Inn’s $1 billion global brand re-launch. The result: enhanced rooms and facilities, added comfort, more amenities and an overall improved vacation experience in Aruba.
The refurbishment of the Holiday Inn Resort Aruba encompassed virtually every area of the property. The lobby and common areas have been upgraded to include a stylish new look. Newly refreshed guestrooms feature 37-inch flat screen LED televisions, new carpeting, and high quality bedding featuring a choice of “firm” or “soft” pillows. The expansive pool area and Seabreeze Restaurant now sport new designs as well, while fitness center equipment has been updated as well.
All the upgrades at the Holiday Inn Resort Aruba are in keeping with the $1 billion Holiday Inn re-launch, the biggest rebranding exercise in the history of the hotel business. The new Holiday Inn experience features a contemporary arrival and welcome experience, refreshed guest rooms, power showers and friendly and approachable service.