Caribbean 360 is reporting that the special Tourism Advisory Council (TAC) established by Minister of Tourism Edmund Bartlett to provide guidance on long term tourism policy and strategy held its first meeting yesterday, with the matter of airlift security for Jamaica being the main issue.
Bartlett revealed that Jamaica’s airlift routes have been proving to be less attractive to airlines when compared with other destinations such as Barbados. Hence, he said it was imperative for a way to be found to keep airlines flying to Jamaica given its importance to growing the tourism industry.
Bartlett maintained that addressing the issue of airlift is also critical to efforts to tap into emerging markets such as Brazil, Russia, India and China, as many of them require long-haul trips..
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