Montserrat Tourist Board Upgrades Web Strategies

The Montserrat Tourist Board (MTB) stepped up its online marketing initiatives Wednesday by streamlining the destination’s tourism website, launching a fan page on Facebook and creating a Twitter profile. With monthly site visits of about 500,000 hits, the MTB website continues to be the main source of tourism and general information about Montserrat. New features on the site include the ability to access brochures and information in French, a revamped Vacation Specials section and a monthly tourism e-newsletter.