|Photo by Freeimages.com/Andre Leal|
The hippie town of Sayulita, in Riviera Nayarit, has been awarded part of $23 million in federal funding through Mexico's Magical Villages program. This will increase the international promotion of the town and also improve infrastructure.
The Magical Villages program launched in 2001. Winning towns are chosen because of their beauty, culture, and historical importance. The destinations that are chosen will share the funding in 2016.
Enrique de la Madrid, head of the Mexico Tourism Board, presented the award to Catalina Ruiz, head of Nayarit Tourism.
The first step of this project begins with the creation of the Executive Committee Pro Pueblo Mágico Sayulita, lead by Marcos Scott, which integrates the Nayarit and Banderas Bay tourism offices.
For more information, visit www.rivieranayarit.com