The Simpsons Ride is now open at Universal Studios Hollywood. The new mega attraction, based on the critically acclaimed TV series and movie, is showing a side of Springfield previously unexplored. Guests enter "Krustyland," a fantasy theme park created by the show's cantankerous Krusty the Clown. Guests enter by passing through the 32-foot tall Krusty's mouth and walking along his extended tongue. Once inside, they ride along with Homer, Marge, Bart, Lisa and Maggie Simpson on "Krusty's Thrilltacular Roller Coaster." The Simpsons Ride is a collaboration between Universal Parks & Resorts and The Simpsons creators, Executive Producer Matt Groening and Executive Producer James L. Brooks. The ride features 29 of the show’s Springfield residents all voiced by the original cast members Dan Castellaneta, Julie Kavner, Nancy Cartwright, Yeardley Smith, Hank Azaria, and guest star Kelsey Grammer.