South African Tourism Unveils New Marketing Campaign

South African Tourism, USA is taking a more aggressive approach to attract U.S. tourists by unveiling a new web-based campaign to draw American travelers. "Adventurers Wanted," a new web-based marketing campaign, includes a website highlighting experiences available throughout the country with a selection of nine adventure vacation options. The campaign is available at www.southafrica.net/liveitup. (JP)

Suggested Articles:

KASA Hotel Riviera Maya and KASA Hotel Parota in Tulum joined the collection this October. Take a look.

Advisors visiting the new Scenic Eclipse also had the chance to experience the line’s commissionable train-to-port package. Take a look.

Malaby was most recently a marketing communications manager for Tourism Australia, The Americas. More here.