Sydney to Host Incentive Event Dreamtime 2009
by Mark Rogers
Tourism Australia has confirmed Sydney as the host city for its flagship incentive travel event, Dreamtime. The seven-day program will run October 10-18. International buyers and media will spend five days in the host city, Sydney, and two days at a second destination within Australia (either Melbourne, Sydney, Adelaide, the Northern Territory, or Sunshine Coast/Brisbane). The event is expected to attract around 100 business events buyers and 20 international media from Australia's key markets of the United Kingdom, Europe, Asia, Japan, New Zealand and the U.S.