Vermont Rounds up a Task Force for Tourism


(c) 2011 Vermont Partners

Vermont has launched a comeback campaign to restore tourism during its fall foliage season. The goal of the campaign will be highlighting the accessibility of Vermont and that most areas of Vermont are ready to provide inspirational foliage for its visitors. There have been many cancellations of tours and travel plans caused by reports of damage post-Irene, according to the task force website. Some reports indicated floods in certain areas and closed roads.

Steve Cook, deputy commissioner of tourism, said, “While Vermont continues to work diligently to revitalize areas impacted, Governor Shumlin and Lt. Governor Scott have tasked us with doing everything we can to communicate that, with a few exceptions, our communities—and their inns, bed and breakfasts, attractions, restaurants and resorts —are open for business and that, without exception, our foliage season is going to be spectacular. With the interstates and 85 percent of the state’s roads fully open, visitors can have the authentic Vermont foliage experience that our state is so very proud to provide.”

Among those who joined the ask force are the Vermont Chamber of Commerce, Vermont Ski Areas Association, Vermont Agency of Transportation, Vermont Department of Forest Parks and Recreation, Vermont-based communications HMC2 and Hen House Media and state tourism officials.

President of Ski Vermont said, "Vermont is moving forward, that’s the Vermont way and it’s an impressive sight to behold. One very important way to help with this effort is to keep or make travel plans to visit Vermont.  We’ll be here to greet everyone with a warm smile when they arrive.”