GBTA Conference Opens in China

ShanghaiMajor buyers and suppliers of corporate travel and meetings products will gather at the GBTA China Conference, April 15-17, 2013, in Shanghai.

The GBTA predicts that $245 billion will be spent in corporate travel in China in 2013, and their outbound international travel is forecast to grow 17.5% this year.  This rapid economic growth demands a thorough understanding of how to operate successfully in the country.
Conference attendees will have the opportunity to speed network at special buyer-seller sessions, five conference networking breaks and nighttime social activities, in addition to learning the latest news and views from some of the most widely respected experts in Asia’s corporate travel and MICE industries.

Presentations and seminars will be led by industry experts on topics such as:

●    GBTA China Business Travel Outlook and Economic Forecast
●    Business Travel Management – a domestic view and international differences
●    Learning from Mistakes – doing business in China – an expat view
●    China’s Airline Strategy – domestic carriers vs. international airlines
●    Hot New Business Destinations in China
●    Hotel Supply – the rise of mid-level brands
●    Connecting with Chinese Customers Online
●    Premium Travel – How to promote the front of the cabin and the 5th hotel star
●    China's New Policy on International Distribution Companies

There will also be an opportunity to participate in the GBTA Academy’s Fundamentals of Business Travel Management, which teaches the basic elements of travel management tailored specifically to the Asia-Pacific region.  Completing the course earns an internationally-recognized associate level certificate.

The GBTA Conference coincides with TTG’s IT&CM China Conference, held from April 17-19 in Shanghai.

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